MEET FLIPPY

The world’s first autonomous robotic kitchen assistant.

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$995
Min. Investment
$17.16
Share Price
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Fundraise Highlights

63% Funded
$30mm
"
$18,817,321
Total Amount Raised To Date
8,111
Total Investors
$11,183,679
Total Raise Remaining
Series C
Raise Description
US $995 per investor
Minimum Investment
Preferred Equity
Security Type
US $80,000,000
Valuation
White Castle Partnership

To develop, pilot, and undertake a beta rollout for Miso Robotics' Flippy for White Castle's North American restaurants.

"We're looking at Flippy as a tool that helps us increase speed of service and frees team members up to focus more on other areas we want to concentrate on, whether that's order accuracy or how we're handling delivery partner drivers and getting them what they need when they come through the door.”, said White Castle’s Vice President, Jamie Richardson.

Kitchen of the Future

Miso Robotics uses a cloud-connected AI platform that enables our autonomous robotic kitchen assistants to perform tasks such as frying and grilling alongside chefs in a commercial kitchen.

Miso Robotics is revolutionizing the restaurant and prepared food industries with innovative robotics and AI solutions. The definition of the "Kitchen of the Future" is changing amid renewed public health and safety concerns. Miso has been leading the industry in the trend for the past four years, and is excited to continue to do so.
The Opportunity

We’re making more than just robots, we’re making artificial intelligence for kitchens.

12+

Patents Pending: Proprietary Machine Learning + Robotics Control Software

60,000+

Perfectly cooked lbs of fried food and 12,000+ burgers served

Certified by the National Sanitation Foundation (NSF)

ETL Certified

Miso and Quick Service Restaurants

Can work grill or fryer
Cooks perfectly and consistently every time
Recognizes and monitors items
Works collaboratively with kitchen staff
Cloud based monitoring and learning
Automatic tool switching and cleaning
OSHA safety compliant
Fully wash down compatible
Can be used in any commercial kitchen
Reliable food-safe robot (100,000 hrs continuous uptime)

The Miso Difference

Without Miso

MARKET

Annual QSR Labor Cost

286,967

Quick service restaurant locations in the US alone including fast casual locations.

$70.3B

Annual QSR Cost

150%

QSR Annual Labor Turnover

Invest Now
Miso and CaliBurger

CaliBurger has ordered $11M in robots for their 50 global locations.

Flippy is currently operating the fryer at Caliburger in Ft Myers, FL. In addition to being an investor, they have also ordered two Flippys for each of their global locations

Recent Innovatıons

Overhead Robot on a Rail

Miso is working with major QSR locations to integrate Flippy as an overhead rail system. The overhead rail system will reduce the cost to produce Flippy by 50% and requires ZERO real estate footprint.

History & Roadmap

Capital Raised to Date: $31mm+

Help fund the kitchen assistant of the future.

View Offering Circular
$995
Min. Investment
$17.16
Share Price
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The TEAM

DECADES OF EXPERIENCE IN ROBOTICS & FOOD

Executive Team

Mike Bell, CEO

  • President & COO at Bridge
  • CEO, Software.com

Ryan Sinnet, CTO

  • PhD Texas A&M, Mechanical Engineering
  • BS Caltech, Electrical Engineering

Rob Anderson, Head of Mechanical Engineering

  • SpaceX, Microsoft
  • BS Caltech, Mechanical Engineering

Jake Brewer, Chief Strategy Officer

  • VP Restaurant Excellence, CKE Restaurants
  • Operations Intelligence and Insights, KFC US
Board and Advisors

Buck Jordan, President and Chairman

  • Managing Partner, Wavemaker Partners
  • Former Blackhawk Pilot, US Army

John Miller,
Advisor

  • Chairman, CaliGroup (investor)
  • Employee #2 Arrowhead (ARWR)

Joseph Essas,
Director

  • President & CTO, OpenTable
  • CTO, eHarmony
  • VP of Engineering, Yahoo!

Massimo Noja
De Marco,

Director

  • CEO, Piestro
  • Founder, Kitchen United
  • COO, PH&E Consulting

Nick Degnan,

Director

  • CTO, Graze Mowing
  • Head of Product, Motivo Engineering
Investors & Customers

Lead Investor

Wavemaker is a top-decile early-stage venture capital firm founded in 2003. It is headquartered in Los Angeles and Singapore and manages over US$400M in assets.

Some of Wavemaker's past investments and exits include:

Perk Tiers by Investment Amount

Invest $3,000 to $4,999
  • 2 Miso Robotics hats and voucher for 20 free CaliBurgers
Invest $5,000 to $9,999
  • 2 Miso Robotics hats and voucher for 20 free CaliBurgers
  • 4 free tickets to a regular season LA Dodgers game
  • $100 CaliBurger gift card
Invest $10,000 to $29,999
  • 5 Miso Robotics hats and voucher for 20 free CaliBurgers
  • 4 free tickets to a regular season LA Dodgers game
  • $200 CaliBurger gift card
Invest $30,000 to $99,999
  • 10 Miso Robotics hats and voucher for 20 free CaliBurgers
  • 4 free tickets to a regular season LA Dodgers game
  • $500 CaliBurger gift card
  • Invite to LA to see products in development, tour Miso Robotics headquarters, and meet the team
Invest $100,000+
  • 20 Miso Robotics hats and voucher for 20 free CaliBurgers
  • 4 free tickets to a regular season LA Dodgers game
  • $1,000 CaliBurger gift card
  • 1 PopID facial recognition scanner installed at your home or place of business (visit popid.com for more info)
  • Invite to LA to products in development, tour Miso Robotics headquarters, and meet the team
  • Dinner with Miso Robotics’ CEO and management team
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View Offering Circular

Business Updates

02/16/21
Miso was granted it’s second patent!

On February 16, 2021 Miso was granted it’s second patent! Miso now has 2 patents granted with 10 patents pending. Ryan Sinnet, Miso’s co-founder and CTO, is the named first inventor on this most recent patent. 

Ryan and others developed an automated kitchen assistant system that inspects a food preparation area in the kitchen environment using a novel sensor combination. The combination of sensors includes an Infrared (IR) camera that generates IR image data and at least one secondary sensor that generates secondary image data. The IR image data and secondary image data are processed to obtain combined image data. A trained convolutional neural network is employed to automatically compute an output based on the combined image data. The output includes information about the identity and the location of the food item. The output may further be utilized to command a robotic arm, kitchen worker, or otherwise assist in food preparation.

Congratulations to Ryan and the entire team at Miso for this great accomplishment!

You can see a full description of the patent here.

11/10/20
Miso Robotics names company's first Chief Strategy Officer

Miso Robotics is excited to welcome Jake Brewer, a seasoned restaurant executive, as its Chief Strategy Officer, a newly created role. Jake, who brings over a decade of experience in the restaurant and food service industry, will be responsible for driving the company’s product development and business development efforts. This new role signifies the company's new period of growth as it prepares to expand deployments of Flippy, its robotic kitchen assistant.Most recently, Jake was VP of Restaurant Excellence at CKE Restaurants, the parent company for Carl’s Jr. restaurants, where he led customer experience, engineering, field training, and more. Before CKE, Jake held roles leading teams at Kroger, Yum! Brands, and KFC.Throughout his career, Jake has led strategy and teams in customer experience, sustainability, operations, design, operations services, and commercialization.

10/30/20
White Castle expands partnership with Miso Robotics, adding 10 new restaurant locations, ahead of campaign close

White Castle and Miso Robotics announced plans to expand implementations of Miso’s autonomous kitchen assistant, Flippy. Miso and White Castle will target up to 10 new locations as part of a beta rollout of Flippy to White Castle’s North American restaurants. White Castle is America's first fast-food burger chain with 375 locations across the country.

White Castle CEO Lisa Ingram said, "Artificial intelligence and automation have been an area White Castle has wanted to experiment with to optimize our operations and provide a better work environment for our team members. We believe technology like Flippy ROAR can improve customer service and kitchen operation. This pilot is putting us on that path – and we couldn’t be more pleased to continue our work with Miso Robotics and pave the way for greater adoption of cutting-edge technology in the fast-food industry."News of the pilot's success has already been picked up by major publications such as TechCrunch, Engadget, Business Insider, and L.A. Biz. 

10/7/20
Miso President named “Top 100 People Transforming Business in North America”

Miso Robotics co-founder and President Buck Jordan has been named to Business Insider's list of 100 People Transforming Business in North America alongside other notable figures like Twitter CEO Jack Dorsey, Zoom CEO Eric Yuan, and Moderna CEO Stephane Bancel.

The COVID-19 pandemic has caused restaurants to focus on both optimizing operations as well as employee and customer safety, both things Buck believes are solvable with Miso's robotic kitchen assistants.

Business Insider notes, "During the pandemic, restaurant operations have completely shifted to optimize for online ordering, delivery speed, and order accuracy. And a major ethical question for restaurant owners has been how to keep their businesses afloat without putting employees at risk."

Buck co-founded Miso in 2016 and previously served as CEO. Now he is acting Chairman and President, a role which he recently transitioned into to focus on driving investment growth for the company.

10/3/20
Miso Robotics welcomes new CEO

Miso Robotics is excited to welcome Mike Bell, veteran software executive and entrepreneur, as its new Chief Executive Officer. Mike brings 25 years of experience as an executive in early-stage tech startup and public company roles.

Most recently, Mike was COO at Ordermark, a leading venture-backed restaurant technology company, where he led the enterprise sales function and its top-down go-to-market strategy. Early in his career, Michael co-founded Encore where he served as CEO for over 13 years from 1994-2007. During his time with Encore, he helped grow the company from a startup and to a leading software company that was recognized twice in Inc. Magazine's Inc 500 list (2000 and 2001). In 2002, he sold the company to Navarre Corporation, a public distribution and publishing company.

Prior to assuming his role as CEO, Mike served as Miso Robotics’ Chairman of the Board.

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8/18/20
Miso Robotics unveils newest version of Flippy, OHROAR

Earlier this year, Miso announced the Robot on a Rail (ROAR) model, enabling Flippy to glide across multiple pieces of kitchen equipment. The latest ROAR design mounts Flippy on an overhead rail (OHROAR), keeping it out of the path of busy kitchen staff as they reallocate their time to customer service-related tasks.

The new design includes an input zone that can receive baskets, as well as a safety shield, creating a barrier between staff and Flippy to protect them from hot fryers. The system is also designed with an output area that will enable Flippy to automate the bagging of cooked foods in the future.

The team is working on this update so that White Castle can debut the new system. This partnership has already received notable press from TechCrunch, Business Insider, Forbes, Yahoo! News, Fox, CNN, and more.

8/4/20
Miso Robotics welcomes CalTech professor as newest advisor

Miso Robotics recently welcomed Aaron Ames as an advisor to the company. He is a Bren Professor of Mechanical & Civil Engineering and Control & Dynamical Systems at the California Institute of Technology (CalTech). Aaron holds a PhD in Electrical Engineering and Computer Sciences, and a MS in Mathematics from UC Berkeley.

“Commercial kitchens are facing unique challenges in the current health crisis," says Aaron. "Robotic systems that work alongside humans in intelligent ways have the potential to help kitchens reopen safely and mark a paradigm shift going forward.”

As Aaron specializes in bipedal robotic walking and robotic assistive devices, he will serve as a valuable advisor to the company by providing advice & consulting with Miso's team.

7/15/20
Miso Robotics to launch in White Castle's North American restaurants

Miso Robotics and White Castle recently entered into an agreement to develop, pilot, and undertake a beta rollout of Miso Robotics' Flippy robot for White Castle's North American restaurants.

White Castle is America's first fast-food burger chain with 375 locations across the country. As part of the planned pilot, White Castle will bring the new version of Flippy, Robot-on-a-Rail (ROAR), into kitchens for testing and future integration. The deployment will put autonomous frying to work for enhanced production speeds, improved labor allocation, and an added layer of health and safety in the cooking process.

"We're not dialing down on the number of people in a restaurant," White Castle's vice president, Jamie Richardson said. "We're looking at Flippy as a tool that helps us increase speed of service and frees team members up to focus more on other areas we want to concentrate on, whether that's order accuracy or how we're handling delivery partner drivers and getting them what they need when they come through the door."

Miso Robotics CEO & Co-Founder Buck Jordan also adds the benefits of automation since the COVID-19 pandemic: "Can you imagine trying to social distance in a tight QSR kitchen space? This helps that. It also reduces human contact with food during the cooking process."The partnership has already picked up press from TechCrunch, Business Insider, Forbes, and Yahoo! News.

6/22/20
Financial research firm InvestorPlace features Miso Robotics

InvestorPlace, one of America’s longest-standing independent financial research firms, recently featured Miso Robotics to its investor community.

Miso Robotics' feature explores the companies' VC backers and market opportunity, in addition to the unique robot: "the robot learns over time as it fries and grills various foods so as to optimize the heat and consistency while minimizing the waste."

5/9/20
Miso Robotics signs new food safety partnership with sanitation technology company, PathSpot

Miso Robotics recently signed a three-year partnership agreement with PathSpot Technologies to work on integrating PathSpot’s sanitizing scanning technology with Miso's kitchen automation assistants. The goal of the partnership is to help enforce proper hand washing etiquette and ensure effective hand sanitation amongst the human employees that work alongside Flippy.Within two seconds, PathSpot's scanner monitors each hand wash and identifies potential gaps in sanitation at an individual employee, store, or chain level, delivering data-driven results. The technology even has the option to recognize individual team members using employee ID codes so companies have data on who’s washing, when, and how effectively.

With Miso’s partnership with PathSpot, the two companies are working towards mitigating the risk of food contamination and ensuring public health and safety in the restaurant industry.

4/18/20
Miso announces new AI kitchen assistant, CookRight

Miso Robotics recently announced a new tool, CookRight, an AI-powered kitchen assistant. CookRight uses computer vision to track order accuracy and aid kitchen staff in ensuring that all food is cooked perfectly. Alongside CookRight, kitchen staff have access to an intuitive, gamified dashboard that enables them to supervise multiple workflows simultaneously.

Despite its name, Miso Robotics believes it's a software company at heart. The company's ultimate vision is to combine software with advanced robotics to create an autonomous kitchen platform. The addition of CookRight puts the company one step closer to that goal.

1/30/20
CTO of Open Table joins Miso Board

Miso Robotics recently welcomed Joseph Essas to its Board of Directors. Joseph has been Chief Technology Officer of OpenTable since 2012 and brings over 25 years of experience to Miso Robotics. OpenTable is a leading online restaurant-reservation service company that currently operates software for over 54,000 restaurants in 20 countries, and seats more than 31mm diners per month.

Prior to OpenTable, Joseph served as the CTO of online dating website eHarmony and VP of Engineering at Yahoo!.

"Miso Robotics is in a position to help fix the rising labor problems in the restaurant industry," comments Joseph. "I'm excited to be a Board member and help them innovate the kitchen of the future."

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